Public relationship comprises a set of practical skills and strategies designed to enhance the reputation of the organization, help in strengthening its relationship with key ordinances and enable it to deal with crisis from a position of strength. Whether PR is the main focus of your work or nearly an add on to your job description, managing public relations will guide you to success. Covering the principle aspect of PR, including the vital skills of using the media, organizer wants and producing persuasive publicity material, this training workshop shows you how to ensure the well-being of your organization. The use of self-assessment exercise will enable to measure your skill level and identify the areas for improvement and follow the hints/guidance and advice to help in building your develops to PR skills. Back-up with practical tips, tricks, tools, techniques and tricks this workshop is an invaluable approach to yes skills unique for an essential business discipline.